Note: Some links in this post contain affiliate links, which means I may receive a commission if you make a purchase. That’s actually one of the ways you make money blogging! Thanks for supporting my blogging dreams!
You want to monetize your blog right? If so, you’re definitely going to need a subscriber list. Why you might ask? Because an email list converts a lot more than social media in terms of people purchasing your products.
Even if you don’t have anything to sell to your subscribers right now, it doesn’t mean you shouldn’t start collecting emails right away. Here are 5 really good reasons why all bloggers should have a subscribers list:
Having an email list is like having your own little case study
You can ask them questions, you can see what your readers respond to and what they don’t respond to, and most importantly people begin to see you as an authority figure for the topic you’re blogging about. In short, you’re building a tribe.
Your list is a back-up option should your social media sites or website fail you
I’m not going to lie, Facebook sends WAY more people to my site than my email list does. In fact, only a couple of people on my subscribers list click on the link in my newsletters. But, if Facebook suddenly decides to suspend or deactivate my account, I still have a large group of people that I can connect with no matter what!
You will stay on top of people’s minds
If your followers are not on social media, then they won’t see your content. Or that person may be following so many people that your content gets lost in the shuffle. You know what they say, out of sight out of mind! Keep yourself fresh on your reader’s minds by sending them one or two emails every week at the same time.
An email list is much more personable
An email is much more personable than a tweet because you are speaking directly to the person. Make it a bit more personable by using the person’s first name in the email. Many email autoresponders like Aweber have this option available. Here’s a quick tip–remember to leave out the pictures and post no more than a couple of links in your email so that it won’t be filtered out as spam.
You can build trust and vulnerability with your readers
An email is one-on-one. People can respond back to you and ask you questions versus asking something live online. Also, your readers can get to know you as a real person. Use your weekly newsletters as a time to get real and vulnerable with your audience. This will help to build trust and loyalty among your readers.
Are you convinced that you too should have a subscriber’s list? If so, download my favorite opt-in plugin, SumoMe to get started today!
Thank you for reading day 4 of my blogging challenge! Make sure to post your article in the Facebook group and if you haven’t joined my blogging challenge yet and would like to be a part of it, check this out!
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